He want Progressive Training
to be more than just a private gym but a community of like-minded fitness professionals who believe in the practice of safe
and effective training techniques.
Furthermore, Joe wanted
to give people every opportunity to access the best trainers. He didn’t want cost or membership fees to be a barrier. That why there is no membership fee, just a per session training fee, so that anyone can either set up a regular and reasonable training schedule with a trainer or augment other
gym membership or fitness activity.
What keeps clients coming
back is the trainers. It’s that simple.
